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Salman Gul > Insights

How to Rank Logistics and Transport Companies in Search: SEO in Arabic and English (2026)

Posted on August 13, 2026 by Salman Gul

Arabic search volumes in the GCC are growing at roughly 2.3 times the rate of English-language equivalents, Google commands approximately 95% of all search traffic in the UAE, and Arabic-language content consistently earns higher engagement and trust among Emirati and...Read More

How to Build a Content and LinkedIn Strategy for GCC Logistics Brands

How to Build a Content and LinkedIn Strategy for GCC Logistics and Supply Chain Brands (2026)

Posted on August 13, 2026 by Salman Gul

Personal LinkedIn profiles generate five to eight times more engagement than company pages, 76% of B2B marketers rate LinkedIn the single most effective channel for thought leadership, and 75% of decision-makers say a single piece of thought leadership content led...Read More

How to Sell Logistics Services Online: Digital Freight Platforms and Instant Quoting (2026)

Posted on August 13, 2026 by Salman Gul

67% of B2B buyers now say they prefer a completely rep-free purchasing experience and 70% want the entire process to be digital and self-service, while 54% say they would actively switch suppliers for a better digital purchasing experience, yet this...Read More

How to Retain Shippers: CRM, Account-Based Marketing and Loyalty for GCC Logistics (2026)

Posted on August 13, 2026 by Salman Gul

Logistics carries the highest annual B2B customer churn of any industry tracked, roughly 40%, against an average of just 11% for energy and utilities, yet best-in-class logistics operators hold churn below 8%, and a five-percentage-point improvement in retention can lift...Read More

How to Run High-Performing Paid Media for GCC Logistics and Transport Brands (2026)

Posted on August 13, 2026 by Salman Gul

GCC B2B logistics buyers begin researching a freight or transport partner six to eleven months before signing anything, most of that research happening on Google and LinkedIn, and Arabic-language search ads in the region consistently deliver 1.5 to 2 times...Read More

How to Market Last-Mile Delivery and Quick Commerce Logistics in the GCC (2026)

Posted on August 13, 2026 by Salman Gul

The GCC last-mile delivery market is valued at $16.2 billion in 2025 and is forecast to grow at 8.6% a year to $28.8 billion by 2032, while quick commerce specifically, groceries, pharmacy and essentials delivered inside an hour, is growing...Read More

How to Generate B2B Leads for Freight Forwarders and 3PLs in the GCC (2026)

Posted on August 13, 2026 by Salman Gul

Logistics carries the highest B2B customer churn of any industry tracked, at roughly 40%, and the strongest mid-size freight forwarders now generate around 60% of new pipeline from inbound channels, SEO, content and LinkedIn organic, against just 40% from outbound...Read More

How to Win in the GCC Logistics Market: Vision 2030 and the NTLS Opportunity (2026)

Posted on August 13, 2026 by Salman Gul

The GCC freight and logistics market is projected to grow from $89.3 billion in 2026 to $120.2 billion by 2031, a 6.12% compound annual growth rate, while Saudi Arabia’s National Transport and Logistics Strategy targets lifting the sector’s GDP contribution...Read More

How to Market a Transportation and Logistics Company in the GCC (2026)

Posted on August 12, 2026August 13, 2026 by Salman Gul

GCC transportation & logistics marketing How to market a transportation and logistics company in the GCC The market data, the buyers, and the digital playbook for one of the world's fastest-modernising logistics regions, written by a marketer who has spent...Read More

How to Generate Real Estate Leads in Dubai and Abu Dhabi (2026)

Posted on August 12, 2026August 12, 2026 by Salman Gul

The Problem: A Record Market, and Most of Its Leads Are Being Wasted Dubai closed 2025 with more than 270,000 property transactions worth AED 917 billion, a 20% year-on-year increase and the strongest performance on record. Abu Dhabi closed the...Read More