Tag: agentic AI

Salman Gul > Insights > agentic AI
Agentic AI in Marketing: The Next Frontier for GCC Brands (2026)

Agentic AI in Marketing: The Next Frontier for GCC Brands (2026)

Posted on by Salman Gul
Over 60% of enterprise marketing teams are now actively deploying or piloting autonomous AI agents that execute multi-step campaigns without human intervention at every stage, and Gartner projects that 40% of enterprise applications will include task-specific AI agents by the...Read More
AI-Driven Personalisation and Customer 360 in the GCC (2026)

AI-Driven Personalisation and Customer 360 in the GCC (2026)

Posted on by Salman Gul
Gartner projects that by 2026, 75% of enterprises will shift from piloting to genuinely operationalising AI in their marketing functions, with predictive retention as a primary use case, and one automotive brand's customer data platform implementation delivered a 350% click-through-rate...Read More
The Sovereign AI Race and What It Means for GCC Brands (2026)

The Sovereign AI Race and What It Means for GCC Brands (2026)

Posted on by Salman Gul
Saudi Arabia's National Data Management Office mandated in 2024 that all government and critical-sector data must be stored and processed inside Saudi borders, a regulation that directly disqualifies non-sovereign AI infrastructure for the majority of high-value public and enterprise deployments....Read More
Retail Data, POS Analytics and AI Personalisation

Retail Data, POS Analytics and AI Personalisation (2026)

Posted on by Salman Gul
Over 70% of UAE retailers already use AI to analyse customer data and personalise offers, lifting sales by up to 15%, while predictive analytics cuts stock surplus and loss by 20-40%. Retail data, POS analytics and AI personalisation are no...Read More