Tag: Emirates

Salman Gul > Insights > Emirates
Loyalty and Frequent-Flyer CRM for Airlines

Loyalty and Frequent-Flyer CRM for Airlines (2026)

Posted on by Salman Gul
Airline loyalty is no longer a rewards scheme; it is one of the most profitable parts of the business and the single richest source of first-party data an airline owns. Frequent-flyer programmes and co-branded credit cards generate billions, the top...Read More
Airline Marketing in the GCC: The Retail-Airline Opportunity

Airline Marketing in the GCC: The Retail-Airline Opportunity (2026)

Posted on by Salman Gul
The airline business is being rebuilt around one idea: stop selling seats, start retailing travel. Global airline ancillary revenue hit a record US$157 billion in 2025, now 15.7% of total airline revenue, up from 9.1% in 2016, and reaching as...Read More
Digital marketing for airlines in the GCC and Middle East, hub cover

Digital Marketing for Airlines in the GCC and Middle East: The Complete Guide

Posted on by Salman Gul
GCC & Middle East airline marketing Digital marketing for airlines in the GCC The playbook for Gulf carriers becoming retail airlines: direct booking, ancillary revenue, loyalty, distribution and demand-responsive performance marketing, built on real 2026 data and a decade of...Read More