Tag: Saudi Arabia

Salman Gul > Insights > Saudi Arabia
Retention, CRM and Loyalty for GCC Ecommerce

Retention, CRM and Loyalty for GCC Ecommerce (2026)

Posted on by Salman Gul
59% of loyalty and CRM leaders now name improving customer lifetime value as their single top business goal, up from 36% in 2021, outranking revenue, acquisition and margin. The industry has finally admitted what the maths always said: in a...Read More
Conversion Rate Optimisation for Arabic Ecommerce Stores

Conversion Rate Optimisation for Arabic Ecommerce Stores (2026)

Posted on by Salman Gul
Around 70% of ecommerce carts are abandoned before purchase, and in the UAE and Saudi Arabia the rate runs even higher because of checkout friction, hidden costs, slow mobile pages and stores that treat Arabic as an afterthought. Yet lifting...Read More
Ecommerce Marketing in Saudi Arabia and the UAE: The Market Opportunity

Ecommerce Marketing in Saudi Arabia and the UAE: The Market Opportunity (2026)

Posted on by Salman Gul
Saudi Arabia's ecommerce market is estimated at around $31 billion in 2026 and the UAE's at roughly $12 to $13 billion, both compounding at double digits, and the Kingdom's official e-commerce sales index grew 13.6% year-on-year in early 2026, nearly...Read More
Seasonal and Event-Led Tourism Campaigns in the GCC

Seasonal and Event-Led Tourism Campaigns in the GCC (2026)

Posted on by Salman Gul
Riyadh Season draws more than 20 million visitors per edition. Ramadan flips an entire market's daily rhythm to after-sunset. Gulf summer empties the region outbound while winter fills it inbound. In GCC tourism, the calendar is not context for your...Read More
Digital marketing for tourism and travel in the GCC and Middle East, hub cover

Digital Marketing for Tourism and Travel in the GCC and Middle East: The Complete Guide

Posted on by Salman Gul
GCC & Middle East tourism marketing Digital marketing for tourism and travel in the GCC The playbook for destinations, attractions, tour operators and travel-tech across Saudi Arabia, the UAE and the wider Middle East, built on real 2026 data and...Read More
Tourism Marketing in Saudi Arabia: The Vision 2030 Opportunity

Tourism Marketing in Saudi Arabia: The Vision 2030 Opportunity (2026)

Posted on by Salman Gul
Saudi Arabia welcomed 122 million visitors in 2025, recorded around SAR 300 billion in tourism spending, and posted SAR 82.7 billion in spending in the first quarter of 2026 alone from 37.2 million visitors. The Kingdom already blew past its...Read More
Digital marketing for hotels in the GCC, hub page cover graphic

Digital Marketing for Hotels in the GCC: The Complete Guide

Posted on by Salman Gul
GCC hospitality marketing Digital marketing for hotels in the GCC The playbook for demand, distribution and revenue across the UAE, Saudi Arabia, Qatar, Bahrain, Kuwait and Oman, built from real 2026 market data and a decade running acquisition in the...Read More
Chart comparing what a hotel keeps from an OTA booking versus a direct booking on a 1000 dirham reservation

How to Reduce OTA Commission: The 2026 Direct Booking Playbook for GCC Hotels

Posted on by Salman Gul
Here is the number that should end the debate in your next commercial meeting: roughly 63% of hotel properties across the Gulf are currently displaying a higher rate on their own website than a traveller can find on an OTA....Read More
Chart showing Dubai hotel occupancy falling from 84.7 percent in February 2026 to 33 percent in March 2026

How to Increase Hotel Occupancy in Dubai: The 2026 GCC Demand Recovery Playbook

Posted on by Salman Gul
In February 2026, Dubai's hotels were running at 84.7% occupancy. Four weeks later, that number was roughly 33%. That is not a seasonal dip. That is a market-wide demand event, and if you run marketing for a hotel, resort or...Read More